« Share The Love With Subaru | Main | Crowdsourcing from Ford »
Tuesday
Aug232011

So Long, Ram Dakota

Dodge Officially Retires Long Standing Pick Up Line

A 25 year legacy has come to an end.  The final Dodge Ram Dakota ever made is leaving Chrysler's Truck Plant in Warren, MI today.  

Rolled out in 1986, the Ram Dakota was one of the first smaller pick ups made in America.  It was for those who needed capacity but also didn't want a larger truck.  

Ram brand CEO Fred Diaz has said a new vehicle to replace the Dakota in the Ram lineup is being considered but no decisions have yet been made.

A major reason for ending production was to focus in on the Ram Full size.  

Overall, the small pick up market is on the decline as the GM Colorado as well as the Ford Ranger will be retired within 1-2 years.  Fortunately, Chrysler told the Detroit Free Press this will not come at the cost of any jobs.

We, for one, enjoyed the Dakota and are sad to see it go.  Share a Dakota story with us if you have one!  

PrintView Printer Friendly Version

EmailEmail Article to Friend