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Friday
Apr012011

Want to see the 2013 Chevy Malibu? Get to Facebook! 

Chevy To Reveal Redesigned Malibu Using Social Media

Much in the vain of Ford's Explorer Launch from last year, Chevrolet is using social media to create buzz and spread the word about a new vehicle.  

On April 18th, Chevy will reveal the 2013 Malibu on their Facebook page live from the Shanghai auto show.  

Twitter users can also follow along and ask questions using the hashtag #MalibuReveal. Chevy reps will be monitoring the conversation and responding to questions.  They will also stream the event to iPads and iPhones.  

USA Today is reporting that the car will be displayed in the U.S. at the New York Auto Show a couple of days later.Chevy says the Malibu will be it's first midsize car sold globally. The Opel-derived sedan will be built at multiple plants, including in China and at two U.S. sites

The main difference between this launch and the Ford launch was that Ford completely cut out the auto show element.  GM released a  teaser photo of the tail light (seen above) and a teaser video (seen below).  

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