Chat With Toyota

Automaker Taking Questions, Offering Full Transparency

If you've got something to say to Toyota, they're listening.  The automaker has been very active in direct social media responses, as is evidenced by tomorrow's open Twitter chat with Steve St. Angelo, Chief Quality Officer. 

"Safety, quality and the satisfaction of our customers will always be at the core of everything we do at Toyota," St. Angelo said. 

One look at the Toyota Twitter page shows it's clear they value customer input and response highly.  They respond to multiple customer questions and comments daily, and always follow up. Here's just a small sample:

In addition, consumers can reach Toyota media executives through their personal accounts as opposed to the main Toyota account. 

Tomorrow's chat with St. Angelo will be an open forum but will specifcially focus on quality and safety.  This is not the first of such discussions.   Recently safety executive Dino Triantafyllos spoke to Digg about Toyota's improvements in responsiveness and overall customer service. 

In terms of safety, Toyota has much to discuss.  They invest over $1 million per hour on research and development to enhance the safety and technology of their vehicles.  Plus, no other brand has more 2010 Insurance Institute for Highway Safety Top Safety Picks than Toyota.

Toyota is also the only auto manufacturer to include the Star Safety System as a standard feature on all their vehicles.  For a quick primer on the Star Safety System, take a look at this video available on Toyota America's Youtube channel:

To talk safety, quality or anything else related, visit Toyota's Twitter page tomorrow at 11 AM eastern time. 

For Toyota questions in the Buffalo area, visit WestHerrToyota.com to get started, or just come by our Orchard Park or Williamsville location.