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Thursday
Oct282010

Toyota Tops In Consumer Reports

Automaker Rated Highest In Reliability

The results are in, and Toyota still makes the safest and most reliable automobile.  Consumer reports credits Toyota for their both in its mainstream brand and its luxury brand, Acura, scored at least average reliability.

"Toyota Motor Corp dominated the top of this year's reliability survey," said the Detroit Free Press. 

Consumer Reports sent out 5 million auto reliability surveys and 1.3 millions surveys were returned to the magazine. The survey goes back 10 years for vehicles and uses a number of ways to determine a vehicle"s reliability.

Earning an average or higher reliability ranking from Consumer Reports is essential for carmakers to make the magazine's recommended list, said Sullivan.

"Many people buying cars go to Consumer Reports recommended list and start shopping from there," he said. "If it's not there, they don't ever consider it."

Toyota has clearly had some setbacks, but consumers' opinions on the brand have not wavered.  Consumers indicated that Toyota consistently offers the most reliable lineups. 

John Hanson, Toyota's national manager for environmental safety and quality communications, said the will continue looking for ways to improve. 
"Toyota won't take its place near the top for granted," Hanson said. 
  

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